Personalized hair care?
Yes, please!
I live in a dry climate, I live in a super sunny climate, I live with super fine, limp hair. I care about the environment.
I need to leave my haircare to the pros. (Prose).

The Pros /T͟Hē,T͟Hə//prōs/: 
[Noun] Custom formula and hair experts who are here to share their knowledge, tips and tricks throughout your Prose journey.

A New Standard in Beauty

Mass haircare is designed for “the masses” with a few narrow products intended for as many people as possible. Your results may vary, but your options stay the same.

Custom haircare is designed for the individual with products that are literally made different for everyone, continually improving and evolving with you over time.

We believe everyone deserves extraordinary care and that making things custom is the only way to give everyone their best individual results.

Progress is built into every Prose formula. We routinely update our products with new ingredients and complexes developed by our R&D lab, and seasonally adjust your formulas to match the conditions in your ZIP code. You’re part of the process too—tell us how your haircare performs using Review & Refine, and we’ll tweak your next order for even better results over time.

Our in-house R&D team in Paris is staffed by gifted chemists who combine natural ingredients in innovative ways, giving you clean haircare and impeccable results. They’re the reason our formulas offer new answers to individual hair needs, not the same old mass solutions.

We’re a company who wants to change beauty practices, so we’re changing the way beauty companies practice. As a certified B Corporation, we’re proving that good business is always sustainable. With Prose, there’s nothing sacrificed to bring you great hair—not trees, materials, wages, or performance. We can all thrive together.

I told them what I needed. I told them where I live and my activities and lifestyle. I told them my age. And, I selected my scent.
A week or two later, my PERSONALIZED hair care routine arrived at my doorstep.

I love it. LOVE it!

Leave it to the pros: Prose.

Think of us as your partner in haircare.

We’ll work together to continually improve your hair—and your Prose.

And, I couldn’t be happier.

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